Latest from Pluggd.in [Did you know that it will rain startups this July? Hop to UnPluggd.] | A Perspective: Why Indians do not buy online Having worked at Amazon, we know that a bad winter or simply a snow-storm will mean "bonus" sales during Christmas as against a mild Winter. | | | Social Commerce product Trolly pivots to CrowdNub, a social marketing platform ..Trolly was built just for eCommerce businesses and that was the problem. The solution was to expand the funnel and make the Trolly proposition relevant to other businesses as well. But that meant we had to break down the rigidities and rebuild it grounds up. | | | Bollywood takes Internet route to air promos that are otherwise censored by the Censor Board Pooja Bhatt on Jism2 : "Absolutely REFUSE to pare my scheduled trailer down to pander to an over cautious Censor board. Will release promo on the internet instead". | | | In India, a customer does not buy a product – they buy a phone number None of the CEO's actually used the product. Every time they wanted data from our system, they'd just call the sales rep and ask him for information. We showed them how easy it was for them to look up the information on their cell phone, but they'd still call and "chat up" the rep, share more information about their business, their issues, etc. | | | | More to read:
| Announcing UnPluggd We're excited to announce the next edition of UnPluggd, India's biggest startup event.
Date: July 7, 2012 [in Bangalore].
More here. |
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