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Tuesday, June 5, 2012

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Reminder: Early Bird Offer For UnPluggd Ends Today

This is a quick reminder that early bird offer for UnPluggd ends today, i.e. June 5th.
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iXiGo launches trip planner – Now planning a trip becomes easier than ever

And it's not driving directions alone…you can look for other modes of transportation across flights, trains, buses and taxis too! Basically it all depends on the type of query you input. It shows relevant destination information with the top recommendations from the web. Currently the planner supports queries across 250 Indian cities covering modes of transportation, cheapest/fastest modes, distance, driving directions etc.
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BSNL Penta to finally launch this June; Sub 8k tabs compared

Apart from the tab BSNL is all geared up to introduce services like FTTH (Fibre to the home) and WiMax for its customers in the near future. Also 40 new towers for 2g and five for 3G would be set up as a part of developmental activities by the service provider. Basically BSNL aims to build on its perception as a reliable provide and woo young customers at the same time.
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27% of Facebook Audience In India Are Female : Ad Rates Only 1% Higher Than Males

The thing about Facebook advertising is that ad rates for Female are much higher than men – i.e. there is more demand for a female user (from an advertiser point of view). In US, the ad rates for female is 8% higher than male – but India has a different story to tell. As per a report by InsideFacebook, female population accounts for 27% of Facebook audience in India but the ad rates are only 1% higher than for males. "There is more demand for the female consumer, especially on the Facebook platform, which drives up rates. In most top markets, this holds true; female ad rates are 8% higher in the U.S. In the U.S., ad rates for older age groups are higher due to the size of audience and demand of older age groups. In India, we do see an increase in ad rates for older age groups, but we find it to be inconsistent with the increase found in older age groups in the U.S. audience. This despite the fact that India skews younger, with 87% of the country's audience under 34 years old." This is an interesting data, though keep in mind that female accounts on ...
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WareOLog Brings Order management and fulfillment backend to ecommerce stores

The startup manages the entire backend infrastructure and as far as pricing is concerned, the company charges its customers on per-order basis, with no minimum commitment.
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Now get the power of 3G at the price of 2G : Courtesy Aircel

A look at 3G tariff in India - though Airtel and Vodafone offer a similar plan with a marginal price difference, Aircel is a little different in its league and Idea Cellular provides more options. It is interesting to note that while all other providers have introduced new plans and prices for 3G on mobile, Reliance is the only operator which has launched new tariffs for its dongle users too!
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More to read:

By 2016, Internet video traffic in India will be 67% of all consumer Internet traffic
Now you can share your Google+ Posts with Orkut friends
BCCL to sell TimesofMoney to Dubai based Network International?
Govt to remove multi-level TDS on software from July
Notable Comments this week [Site Engagement Roundup]

Announcing UnPluggd

We're excited to announce the next edition of UnPluggd, India's biggest startup event.
Date: July 7, 2012 [in Bangalore].
More here.

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